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02
Branding - Frimley Nest Day Nursery
The client here had 3 definite checkpoints: building blocks, a physical nest and bright colours. After a discussion it was clear the aesthetic needed to be simple, friendly, bright, caring and nurtuting, with connotations appropriate for a nursery such as individuality, the freedom of youth and the pleasure of exploration. As the nursery is known for it's outside space, the client wanted bright colours, but focusing on green and blue.
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